Breakfast and an introduction to IoT

10 April 2014 08:30

The reality of the physical and digital worlds becoming one is accelerating at a baffling speed: innovations in smartphones, connected chips and physical tags are creating an ‘Internet of Things’. With products becoming smart, the ability for brands to connect with their customers deepens. Now is the time to get our heads around this new platform and understand the opportunities
opening up for marketers.
This is what our guest speaker, Internet of Things guru Andy Hobsbawm, will shed some light on over strong coffee and breakfast nibbles. Among his many accomplishments Andy founded Evrythng, a software company that is making products smart. He has been listed among the 100 top digital influencers by Wired UK, has written a weekly column for Financial Times and spoken at
numerous conferences including TED.
Come to the beautiful offices of the ad agency FCB Inferno for an inspiring breakfast with an industry leader. 
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