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Marketing News
- Almost half of consumers are not currently loyal to brands
New research from Ello Group, a loyalty and engagement specialist, has revealed that almost one in five consumers would trust retailers more if when […]
- Chinese, US and UK brands generate two-thirds of total influencer ad spending
The influencer advertising industry has skyrocketed by a massive 330% over the past five years, becoming one of the leading online marketing […]
- Demand for UX support remains top of the list for brands in May
Major brands are struggling to find people with user experience (UX) skills and are searching globally to plug the gap, new research suggests. The […]